THE PROMISE AND POPULARITY OF MIXED-USE DEVELOPMENTS

Cities in India and worldwide, have witnessed a significant spurt in mixed-use development projects in the last decade. Simply put, mixed-use development characterizes the strategic use of land for multiple purposes. The increase in mixed-use projects is characteristic of a shift towards a more integrated, accessible, and sustainable urban environment. There are various combinations of mixed-use developments, including residential-commercial, commercial-industrial, residential-educational and many more. A mixed-use project fosters community development and promotes development economically, socially and environmentally. Mixed-use development projects bring together people from all walks of life, from residents to businesses, encouraging community interaction and a feeling of belongingness.

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They also open up recreation opportunities, further promoting social cohesion. Amenities are one of the most significant advantages of a mixed-use development; from the availability of supermarkets, medical facilities, cafes, and restaurants, there is convenience and accessibility for all, which curbs the need to travel long distances. Mixed-use development projects are also lucrative for investors, who can benefit from diversified revenue streams. The old city of Jaipur is a fantastic example of mixed-use development that dates back centuries. It was built on the principles of Vastu Shastra. The colonnaded streets intersect into large public squares called chaupars. These structures accommodate shops, government buildings, houses, and temples, and they are genuinely a fitting example of a multi-use development. At IDEAS, we are currently engaged with a diverse portfolio of mixed-use projects. Pink Walk by Manglam Group in Jaipur is an example of a space being used for shopping and retail as well as offices and studios.

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KGK Aakar is yet another example of a mixed-use project in the city, where a retail arcade is topped by residential apartments. With the many market trends and socio-economic incentives working in favour of this robust typology, mixed-use developments are here to stay.